$AMZN - EVERCORE ISI BULLISH ON AMAZON’S GROCERY GROWTH Evercore ISI’s Mark Mahaney reiterated an Outperform rating and $280 price target on Amazon, citing its push into groceries as a key driver of customer loyalty and lifetime value. By integrating groceries into Prime, setting a low $25 free-delivery threshold, and expanding same-day/next-day delivery to over 4,000 U.S. cities by 2026, Amazon is boosting purchase frequency and pressuring rivals like Instacart and Walmart+. Mahaney says faster shipping fuels more shopping — a dynamic he calls “Shipping Elasticity.”