Everyone keep repeating “99% of memes go to zero” But after reading this article by @RealGoOfficial the real takeaway is how fast attention gets diluted. When thousands of tokens launch every day, nothing has time to build meaning everything becomes short-lived by design. So, the focus shifts away from launching memes toward giving them somewhere to exist after the trade. That’s why the meme → gaming direction actually makes sense → Memes already have culture → Games give that culture continuity What caught my eye while reading is also the real traction of ~196K players bringing consistent weekly activity. And instead of pure speculation, there’s an attempt to tie value back to in-game activity through $RT (earned, not just bought) Finally, an evolution of memes rather than another cycle repeating itself.